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Environmental protection
To limit its impact on our planet, Groupe SEB incorporates respect for the environment throughout its product lifecycles. Through our eco-design approach, we improve product recyclability, reduce energy consumption, develop our use of recycled materials etc. As far as production is concerned, 78% of the Group’s entities are ISO 14001 certified. Our most recent acquisitions are in the process of being certified. An eco-logistics project to reduce C02 emissions related to transport has been launched and the Group is involved in collecting and treating products that have reached the end of their lifecycle.
- New products are more than 70% recyclable;
- 78% of factories and logistics entities are ISO 14001 certified;
- 265,000 tons of CO2 on average for the transport carbon footprint (305,000 tons in 2009).
The Group designs products that are more energy-efficient, such as the Acticook pressure cooker and Eco Intelligence vacuum cleaners (energy saving of about 30%), and more environmentally-friendly, or even products that have been made from recycled materials (Enjoy spatulas and Natura cookware range).
Furthermore, in 2010 the Group tested with a major client the launch of Cross-Europe common range in small electrical appliances.
This significantly simplifies product and logistics flow management and results in economic savings for both parties and a reduction in CO2 emissions related to transport.
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Jacqueline Foucard, International product Manager, Linen care.
"Studies carried out in 2010 found that energy-saving is an important criterion of choice for today's consumers when they buy a steam ironing system. This is an area in which Groupe SEB makes regular progress: by the end of 2011, Rowenta's Eco-intelligence range will see the launch of a steam system that uses 30% less energy for equal performance. |
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1 - The Eco Energy System reduces cooking time by evacuating up to 85% of the air (which spreads heat poorly). 2 - The Eco Dose allows the consumer to use the exact amount of water needed for each preparation to avoid wastefulness and reduce cooking time. 3 - The Eco Timer uses super-accurate electronics to signal the best time to reduce the heat source.
Acticook is a simple formula: |






