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Groupe SEB in the top 20 of most trusted companies
e-RSE.net, a corporate and CSR media platform, just published a barometer measuring French consumers' opinions of a range of international brands, and more specifically, the brands they trust most. Groupe SEB ranked 14th among the top 20 companies.
This survey was administered to 750,000 people, who were asked about 133 companies in 12 different sectors according to the following variables "trust, engagement, drivers of opinion change, communication preferences." Groupe SEB came in 14th out of 133 companies.
1. Le Slip Français
10. Tied: BlaBlaCar et SNCF
11. Voyageurs du Monde
12. L’Occitane – Melvita
14. Groupe SEB
16. Accor Hotels
18. Pierre & Vacances / Center Parcs
20. Schneider Electric
According to e-RSE.net, the media frequently associates most of these companies with social issues such as organic agriculture, ethics, the collaborative economy, the fight against planned obsolescence, the environment, local or regional production, and the circular economy.