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History of innovation
The centrepiece of our strategy and key driver of our growth, innovation is written in our genes and remains deeply ingrained in our culture.
The Group’s history is marked by continuous or breakthrough innovations and by original concepts, new functions and clever solutions. These have led to tangible progress in the day-to-day life of consumers and have created value, mainly by opening up new possibilities such as the recent Actifry deep fryer with a spoonful of oil and the Silence Force silent vacuum cleaner.
It is of no surprise that passion for innovation is one of the 5 values of Groupe SEB.
Keep lively and growing our early pioneering spirit
Since its very beginning, Groupe SEB has sought to offer consumers innovative products that make life easier and contribute to well-being on a day-to-day basis. The symbolic Super Cocotte pressure cooker paved the way for the first electric products in the 1950s and 60s and, over the years, the group gained innovations and expertise from the companies it took over – Moulinex’s vegetable mill, Calor and Rowenta irons, Charlotte and Marie multi-function appliances, Tefal’s non-stick frying pan, Krups espresso machine etc.
The consequence being a simplified life, household tasks made fewer and easier, time saved, a “guaranteed result”, conviviality and little treats each and every day.
1953- Launch of the Seb Super Cocotte pressure cooker
1954- Invention of the 1st Tefal non-stick frying pan
- 1st Calor Vapomatic steam iron
1967- Launch of the first odour-free Seb electric deep fryer
1972- 1st Tefal toasted sandwich maker with non-stick removable plates
1974- 1st Rowenta vacuum cleaner
1978- 1st Tefal raclette grill with non-stick trays
- Calor Epilacire (home beauty care)
1979- T-Plus, new Tefal non-stick coating
1981- 1st Calor electronic iron
1985- Tefal “Sensitive Computer” electronic scales
1986- Calor / Tefal Supergliss irons with Durilium soleplate
1990- Aquagliss irons with Calor / Tefal Aqua-System anti-scale cartridge
1992- 1st Moulinex Genius smart food processor
1994- Clipso pressure cooker with Seb single-handed opening/closing system
- Dymbo vacuum cleaner with Rowenta Delta System head
1996- Arno autoclean blender
- Tefal Eureka/Ingenio cookware range with removable handles
1999- Tefal Bodymaster: weight and gives a breakdown of lean and fat body mass.
2000- Tefal Thermospot (heat indicator in the non-stick coating)
2002- Calor / Rowenta Lissima professional hair straighteners
- Calor / Rowenta Access epilator with rotating head
2004- SEB/Tefal Sesame low pressure cooker.
- Calor / Tefal Aquaspeed iron
- Arno Repelente anti-mosquito fan
2006- Seb/Tefal Actifry fryer with 1 spoonful of oil
2007- Rowenta Silence Force vacuum cleaner.
2008- Calor/Tefal steam generator with anti-scale.
- Tefal/Calor self-cleaning iron soleplate with Palladium coating.
2009- Seb/ Tefal Nutricook pressure-cooker.
2010- Seb Acticook - Pressure cooker
3 years of research, over 1,000 tests and 5 patents filed
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Silence Force - Vacuum cleaner Marketing teams highlighted these two key consumer requirements but it took 3 years for R&D teams to successfully combine them in a single product, a technical feat which led to us filing 5 patents. |
By the end of 2010, 3 million products had been manufactured and first model sold under Arno brand
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Essentially, 10 years of research and 4 patents for this technological innovation, created in association with universities and marketing innovation. |
Taking into account specific local features: a key ingredient for global success
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Reinventing pressure cookers for more than 50 years
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Strategic partnerships at the heart of innovation
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It took almost 6 years of research, in partnership with a CNRS (French National Centre for Scientific Research) team in Lyon, to develop the technical solution (since patented) - an ultra-thin palladium coating on the iron soleplate. |



Actifry "one spoonful of oil" fryer
Ambiance Repelan-Fan.
Nutricook - Pressure cooker
Ultimate Autoclean - Steam iron


