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HOME CLEANING: STRONG PERFORMANCES

HOME CLEANING: STRONG PERFORMANCES

First-half 2017 was a stellar period for the Home Cleaning segment, with excellent performances across a range of key indicators for the Group

 

  • A 40% increase in sales.
  • Positions were consolidated, with sales volume leadership in several countries including France, Italy, Portugal and Spain and substantial market share increases in Europe.

The Group was also recognized and rewarded several times for vacuum cleaners. The new Xtrem Power Cyclonic 4A bagless cylinder vacuum cleaner earned a Stiwa “Gut” rating from the German magazine Stiftung Warentest. Also in Germany, the Air Force 360 vacuum cleaner obtained a “Sehr Gut” rating in ETM Testmagazin. In France, Air Force 360 was awarded five stars (out of five) in a lesnumeriques.com test.

These distinctions offer further growth potential for the Group’s products and bear out the relevance of its range relative to consumer expectations.