ANOTHER YEAR OF DYNAMIC GROWTH

• Annual sales: €7,354m, +8,0% and +5.8% LFL*
• Q4 sales €2,240m, +2.5% and +0.9% LFL*

GENERAL COMMENTS ON GROUP REVENUE

Groupe SEB recorded sales of €7,354 million in 2019, up 8.0%, including organic growth of 5.8%, a currency effect of +1.0% (or +€71 million) and a scope effect of +1.2% (€75 million), reflecting the consolidation of Wilbur Curtis on 11 months and Krampouz on 3 months.

This solid business momentum arises from:

• Consumer sales growing firmly, up 5.2% like-for-like, nurtured by all geographic areas and all product lines
• Professional activity which continued its fast development, up 12.1 % like-for-like, despite demanding 2018 comparatives.

This strong performance has been achieved in an overall complicated and volatile environment. Representing the 6th consecutive year of organic growth above 5%, it reflects the relevance of the Group’s strategy. 

Fourth-quarter sales totaled €2,240 million, up 2.5%. Organic growth, of + 0.9%, would reach + 2.3% when adjusted for the positive non-recurring events** in Brazil over the last 3 months of 2018.  Sales momentum continued in Eurasia, in China (organic growth exceeding 15%) and in Professional Coffee. However, business at the end of the year finally proved less firm than anticipated in Western Europe, especially in Germany and France.

* Like-for-like: at constant exchange rates and scope of consolidation.
** recognition in revenue of tax receivables 
 

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