Each brand has a well-defined identity, with a specific values which are reflected in the product offering, features and design, as well as in appropriate communication mechanics.
We remain convinced that our balanced business model, combining profitable growth and a resolutely responsible approach, creates value for all and plays a full part in our contribution to better living in households around the world.
All-Clad has just launched an original service: providing restaurant customers with second-hand pans that are refurbished in the Canonsburg factory. All-Clad pans collected from chefs go through several steps to obtain impeccable results: the handle is removed, the pan is cleaned at high temperature and restaured to its original shape, the inside and outside are brushed and polished, and then the handles are re-attached with new rivets.
With this process, All-Clad can now produce second-hand pans for commercial use, that are as beautiful and effective as new ones... at half the price and with a much lower environmental impact. "With this new ENCORE range we hope to reach new chefs who will be interested in the attractive price and reduced environmental impact. This initiative also allows us to reinforce our message about the quality of All-Clad products", says Bill Groll, VP Product Development and Technology, All-Clad.
Find out more about the ENCORE recrafting program in the video below