Each brand has a well-defined identity, with a specific values which are reflected in the product offering, features and design, as well as in appropriate communication mechanics.
We remain convinced that our balanced business model, combining profitable growth and a resolutely responsible approach, creates value for all and plays a full part in our contribution to better living in households around the world.
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On January 26, 2022, the foundation stone of the future Groupe SEB logistics platform was laid in Bully-les-Mines (62) in Hauts-de-France. A symbolic gesture in which Frank Lichtenauer, supply chain project director at Groupe SEB, who carried out the project, took part in presence of the elected representatives/ officials Xavier Bertrand, President of the Hauts-de-France region, Sylvain Robert, President of the Lens-Lievin agglomeration community of, François Lemaire, Mayor of Bully-les-Mines. Also companies such as Territoires 62, Primelog and GSE were participating in the ceremony.
Groupe SEB has choosen the Hauts-de-France region and more precisely the city of Bully-les-Mines to invest 80 million euros in a new 100,000 m² logistics platform at the Alouette business park. Ideally located near a highway ramp to join the A21 and the A26, close to a multimodal platform (rail and road transport) and at the junction of the famous Silk Road, the site will allow distribution of all the Groupe SEB small household appliances brands, produced in France, and intended for Western European markets.
Operated by a logistics service provider, partner of Groupe SEB, this logistics platform will create 350 jobs between 2023 and 2025, with the aim of reaching 500 jobs by 2030. The platform will be delivered at the end of 2022 and will be operational at spring 2023.
Groupe SEB is proud to contribute to the region’s economic attractiveness and knows that it can count on the support of public actors partners in the recruitment and staff training phases.
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