Each brand has a well-defined identity, with a specific values which are reflected in the product offering, features and design, as well as in appropriate communication mechanics.
We remain convinced that our balanced business model, combining profitable growth and a resolutely responsible approach, creates value for all and plays a full part in our contribution to better living in households around the world.
Since September 2010, Tefal has been engaged with the humanitarian organization UNICEF, already acting in more than 150 countries for health, education and child welfare. Through cause-related marketing campaigns, the brand donates 1€ to UNICEF for each dedicated product sold, funding then a day of good nutrition. In spring 2013, Tefal joined forces with the French supermarket chain Intermarché. They set up together a Loyalty operation that has raised almost €378,000 in just three months! This amount will be dedicated to child malnutrition in Burkina Faso and will support as many days of nutritional treatment to take care of children suffering from acute malnutrition. Fighting against this scourge is a key priority for UNICEF.