Each brand has a well-defined identity, with a specific values which are reflected in the product offering, features and design, as well as in appropriate communication mechanics.
We remain convinced that our balanced business model, combining profitable growth and a resolutely responsible approach, creates value for all and plays a full part in our contribution to better living in households around the world.
05:40 pm (CET)
Provisional 2022 sales
07:00 am (CET)
2022 Sales and results
1st quarter 2023 sales and financial data
Discover Silence Force Repelente Liquido, a new Arno fan with a liquid repellent diffusion system.
The hero of the Silence Force campaign, the sheep, symbol of peaceful sleep, is back! This time, he is fighting mosquitoes as a martial arts master. Its ultimate weapon is the new Arno Repelente Liquido fan, unbeatable against heat and mosquitoes. This fan combines maximum of power and minimum of noise power while diffusing an insect repellent. Repelente Liquido ensures consumers’ protection for up to 70 nights!
The video full of humour staging the sheep fighting against a clever mosquito has been a real success on the internet with more than 4 million views in just 2 months!
The launch of Repelente Liquido was supported by a major advertising campaign including commercial spots, display campaign, social networks activation and a dedicated web page. A real marketing and commercial success, in a country where the fight against mosquitoes has become a public health issue.